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Long dynamic URLs are hard for internet users to remember and bookmark for quick and easy access. Their complexity and list of cryptic parameters can be confusing and difficult for internet users to retain. URL Rewriting Tool enables you to convert these URLs to static easy-to-remember URLs that can be more effective for SEO. Static URLs are easier to index and improve search engine performance. They are also much easier for users to remember for returning to your site. Using static URLs also produces higher rankings among most search engines. Put the URL Rewriting Tool to work for your web site to maximize SEO.